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What Do Advertising Sales Agent Do?
Position Description Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or the Internet. Includes individuals who obtain leases for outdoor advertising sites or persuade retailers to use sales promotion display items.
List of Advertising Sales Agent Job Duties
- Gather all relevant material for bid processes and coordinate bidding and contract approval.
- Consult with company officials, sales departments, and advertising agencies to develop promotional plans.
- Arrange for commercial taping sessions and accompany clients to sessions.
- Identify new advertising markets and propose products to serve them.
- Recommend appropriate sizes and formats for advertising, depending on medium being used.
- Deliver advertising or illustration proofs to customers for approval.
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What Skills Do You Need to Work as an Advertising Sales Agent?
Advertising Sales Agents state the following job skills are important in their day-to-day work.
Speaking: Talking to others to convey information effectively.
Persuasion: Persuading others to change their minds or behavior.
Social Perceptiveness: Being aware of others’ reactions and understanding why they react as they do.
Service Orientation: Actively looking for ways to help people.
Active Listening: Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
Negotiation: Bringing others together and trying to reconcile differences.
Types of Advertising Sales Agent
- Account Manager
- Field Marketing Representative
- Account Specialist
- Sales Consultant
- Inside Sales Representative
Advertising Sales Agent Employment Estimates
There were about 149,900 jobs for Advertising Sales Agent in 2016 (in the United States). There is little to no growth in job opportunities for Advertising Sales Agent. The BLS estimates 17,700 yearly job openings in this field.
The states with the most job growth for Advertising Sales Agent are Washington, Tennessee, and Utah. Watch out if you plan on working in Maine, Wisconsin, or Alaska. These states have the worst job growth for this type of profession.
How Much Does an Advertising Sales Agent Make?
The typical yearly salary for Advertising Sales Agents is somewhere between $24,670 and $114,810.
Advertising Sales Agents who work in New Jersey, Connecticut, or New York, make the highest salaries.
How much do Advertising Sales Agents make in each U.S. state?
| State | Annual Mean Salary |
|---|---|
| Alabama | $43,560 |
| Alaska | $52,780 |
| Arizona | $48,310 |
| Arkansas | $47,320 |
| California | $70,720 |
| Colorado | $56,500 |
| Connecticut | $88,990 |
| Delaware | $57,810 |
| District of Columbia | $77,870 |
| Florida | $59,500 |
| Georgia | $60,750 |
| Hawaii | $67,740 |
| Idaho | $43,740 |
| Illinois | $60,010 |
| Indiana | $53,680 |
| Iowa | $39,560 |
| Kansas | $51,450 |
| Kentucky | $50,680 |
| Louisiana | $43,880 |
| Maine | $47,250 |
| Maryland | $63,030 |
| Massachusetts | $67,260 |
| Michigan | $51,960 |
| Minnesota | $58,440 |
| Mississippi | $36,860 |
| Missouri | $50,900 |
| Montana | $45,600 |
| Nebraska | $54,700 |
| Nevada | $60,350 |
| New Hampshire | $55,180 |
| New Jersey | $84,160 |
| New Mexico | $44,580 |
| New York | $84,310 |
| North Carolina | $61,120 |
| North Dakota | $55,430 |
| Ohio | $53,040 |
| Oklahoma | $61,690 |
| Oregon | $50,110 |
| Pennsylvania | $62,210 |
| South Carolina | $53,240 |
| South Dakota | $48,690 |
| Tennessee | $52,750 |
| Texas | $58,440 |
| Utah | $64,310 |
| Vermont | $50,040 |
| Virginia | $55,360 |
| Washington | $63,760 |
| West Virginia | $45,980 |
| Wisconsin | $52,360 |
| Wyoming | $51,580 |
What Tools & Technology do Advertising Sales Agents Use?
Below is a list of the types of tools and technologies that Advertising Sales Agents may use on a daily basis:
- Microsoft Excel
- Microsoft Word
- Microsoft Office
- Microsoft PowerPoint
- Microsoft Outlook
- Web browser software
- Microsoft Access
- Email software
- Adobe Systems Adobe Photoshop
- Microsoft Dynamics
- Microsoft Publisher
- FileMaker Pro
- Adobe Systems Adobe InDesign
- Salesforce software
- Customer relationship management CRM software
- Google AdWords
- QuarkXPress
- Contact management software
How to Become an Advertising Sales Agent
Learn what Advertising Sales Agent education requirements there are.
What work experience do I need to become an Advertising Sales Agent?
Other Jobs You May be Interested In
Those thinking about becoming an Advertising Sales Agent might also be interested in the following careers:
- Agents and Business Managers of Artists, Performers, and Athletes
- Meeting, Convention, and Event Planners
Career changers with experience as an Advertising Sales Agent sometimes find work in one of the following fields:
References:
Image Credit: Nick Nijhuis via Attribution-ShareAlike 4.0 International (CC BY-SA 4.0)
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